"OG tags" are descriptive tags found in the HTML markup's "head" section of a web page. They control how a page is displayed when shared on social media platforms, ultimately helping to drive more traffic, clicks, and conversions for your content. These tags allow you to manage everything from the preview image to the description shown on the page.
Several commonly used Open Graph tags are important and should be included on web pages shared on social media.
Why?
Because using specific OG tags increases the likelihood that your post will be interacted with through clicks, shares, and comments
These tags help social platforms understand what your content is about, ensuring it is shown to targeted audiences who are more likely to engage with your post.
Tags also help users understand the content's context, giving it a better chance of being clicked on due to the images and text contained within the tags.
Without OG tags, you leave the appearance of your post up to the social media platform's random algorithm, which will determine how your post is displayed or not displayed.
Lastly, Twitter or "X" do not use Open Graph tags and your posts may need to be posted manually.
Generate your custom tags by using the OGT generator below. Paste the created tags into your website page <head>
section of the HTML code.
Post with
Open Graph Tags
Images & Text Display Properly